Trade fair & mobile activation

Aquablu

Aquablu, known for delivering the most delicious and purified water tastings for office and commercial spaces, approached us pre-summer for two important projects. A key part of their marketing strategy is to bring their water dispenser directly to the end user, providing them the all-in-one hydration upgrade experience.

The first ask was to handle the production of a trade fair booth design. The talented team of Kidz Studio had taken care of the design and New Bricks Agency managed the production. The first time we installed the booth was in Den Bosch, Netherlands. Due to positive customer feedback Aquablu followed up with events in Italy, Germany and UK and finished the season with the Workspace design show in Amsterdam’s Rai. We are pleased to have been assigned as the production partner for this European roadshow. 

The other ask was to create a mobile activation, enabling the Aquablu team to hit the road themselves and show up at relevant events. The van already made its way to the Dutch and Dam tot Damloop. Very proud how we delivered the project from a first sketch to more detailed renders, meticulously engineered how all components could fit an VW ID Cargo, and finally bringing it to life in production.